It's the Swissness at the very heart of Tissot that makes the brand stand out from the rest. The + in the Tissot logo is the same as the Swiss flag. It symbolizes the quality and reliability that watchmakers have proudly demonstrated since 1853. The innovative brand remains in its home in Le Locle in the Swiss Jura Mountains, keeping its Swiss identity at its core. Tissot watches are authentic and accessible, using special materials, advanced functionality and meticulous design detail to create pieces that are both precise and stylish.


The high caliber of the brand has been repeatedly recognized, as in its illustrious history Tissot has been named Official Timekeeper and Partner of MotoGPTM, FIM World Superbike, FIBA, AFL, RBS 6 Nations Rugby and the World Championships of cycling, fencing and ice hockey, and now the MARATHON DES SABLES PERU.


Tissot, which sells its timepieces in more than 160 countries around the world, is a member of the Swatch Group, the world's largest watch producer and distributor of Swiss watches. As it continues to create pioneering creations, Tissot stands by its motto, "Innovators by Tradition".